Stand Up2 Cancer

Stand Up To Cancer brings scientists, clinicians, donors, and communities together around a shared goal: accelerating collaborative cancer research and life-saving treatment. Across a multi-year partnership, Wondros helped make that research understandable and emotionally immediate. Through films, social content, and public-facing campaigns, we translated complex science into human stories that showed what was at stake, strengthened the case for collective action, and gave audiences a clearer reason to support the work.

Campaign Design

Rashida Jones

Film

A group of 30 children and adults standing in front of a wall with writing on it
A black woman in a dark suit reaching her arm across her body
A man in a bathrobe holding an apple, wiht a bowl of fruit next to him
A woman with long dark hair speaking
A man looking at a film of a smiling mother, father, son and daughter