IBM

Wondros partnered with Ogilvy and IBM to produce an ambitious advertising campaign for the Masters Golf Tournament, creating 70 unique 30-second commercials for the Made with IBM series. Each spot highlighted IBM technology in action, illustrating how the company delivers innovative solutions and smarter global technologies. The campaign showcased IBM's commitment to technological innovation, engaging audiences with a distinct story in every commercial during one of the most prestigious events in sports.

a young asian woman smiling into a mobile phone screen that is illumating her face
an illustration of a brown skinned girl playing with a dollhouse with a crescent moon
a hand holding a dollhouse sized lamp on top of a dollhouse sized table
a woman wearing a warm hooded coat standing outside at night with lights from highrise buildings in the background
the inside of a library with an atrium showing multiple stories of stacks of books
a woman with curly hair wearing a geometric top with electrical cord plugs overlaid on top of her head
a man with dark skin's hand is out of focus